Sports marketing agency rEvolution has tapped Chris Mann to serve as the SVP of its gaming and esports division, REV/XP.
The agency currently manages Chipotle’s gaming and esports activities.
Mann spoke on his new venture in a release: “I was immediately drawn to rEvolution’s great people and leadership. Fully supported and resourced by the rEvolution team, REV/XP is primed to help facilitate sustainable growth in gaming and esports.”
Leading the REV/XP team, Mann will be responsible for developing the marketing strategies and partnerships for the division’s current and future clients. He most recently served as the Vice President of Partnerships at North American organisation Dignitas, though he has also held roles at Endeavor and NRG Esports.
John Rowady, President & Founder of rEvolution, commented: “Chris understands the great opportunity for brands within the gaming and esports space, and he will bring the kind of leadership that will take REV/XP to the next level.”
Esports Insider says: Mann is experienced from both sides of the partnership equation, giving him a holistic perspective and a variety of experience, which is a huge bonus for his new employer. REV/XP has a great reputation and we’re intrigued to see how it develops over the next year or so under Mann’s leadership.